FITNESS & WELLNESS PRODUCTION
Fitness & Wellness.
Films and photography for gyms, studios, clubs, coaches, wellness brands, fitness products, and digital programs. Available as one project or ongoing production.
LOS ANGELES · NATIONWIDE PRODUCTION
WHAT WE MAKE
What we can produce for your business.
(01)
COMMERCIALS & BRAND FILMS
Commercials, campaigns, launches, and brand-led films shaped around the audience and objective.
(02)
STORIES & PROFILES
Member, customer, athlete, coach, instructor, founder, and team-led films.
(03)
LOCATIONS, EXPERIENCES & EVENTS
Production for facilities, courses, clubs, classes, tournaments, retreats, and live experiences.
(04)
PROGRAMS, PRODUCTS & EDUCATION
Product films, demonstrations, explainers, training, workout libraries, and instructor-led programs.
(05)
PHOTOGRAPHY & CAMPAIGN ASSETS
Brand, lifestyle, product, facility, portrait, and campaign photography.
(06)
POST-PRODUCTION & PLATFORM VERSIONS
Editing, color, sound, motion graphics, captions, cutdowns, and delivery for the intended channels.
Available as a focused project or ongoing production, in Los Angeles and nationwide.
FEATURED AREAS
A few of the places we work across fitness and wellness.
These are common areas of work, not a complete list. We build each production around the business, audience, and opportunity.




(01)
Gyms & Health Clubs.
Show the floor, the staff, and what membership actually feels like.




Films and photography for gyms, health clubs, and full-service fitness facilities. We produce facility films, membership and location campaigns, trainer and staff profiles, member stories where the member has agreed to appear, event coverage, and photography. Most prospective members look at a facility online before they ever walk in, so the work is built to show the floor honestly at the hours it actually looks like that.
FACILITY FILMS · MEMBERSHIP CAMPAIGNS · TRAINER PROFILES · MEMBER STORIES · PHOTOGRAPHY




(02)
Boutique Studios.
The room, the method, and the people who teach it.




Production for pilates, yoga, barre, cycling, and other boutique and class-based studios. We produce studio films, instructor profiles, method and class explainers, client stories, launch campaigns for new locations or programs, and photography. Boutique studios are chosen on feeling and on the instructor as much as on price, so the work is planned around real classes rather than staged sessions.
STUDIO FILMS · INSTRUCTOR PROFILES · CLASS & METHOD EXPLAINERS · CLIENT STORIES · PHOTOGRAPHY




(03)
Fitness Brands & Equipment.
Product films for equipment, apparel, and supplement brands.




Films and photography for fitness equipment manufacturers, apparel labels, supplement and nutrition brands, and connected-fitness companies. We produce product films, launch campaigns, brand films, athlete and ambassador features, event coverage, and photography and platform versions from the same shoots. Product and ingredient claims are the client’s to make and are reviewed before release.
PRODUCT FILMS · LAUNCH CAMPAIGNS · BRAND FILMS · ATHLETE FEATURES · EVENT COVERAGE · PHOTOGRAPHY




(04)
Coaches & Training Businesses.
Put the coach on camera without the motivational template.




Production for personal trainers, strength and sports-performance coaches, online coaching businesses, and small training studios. We produce coach profiles, method and philosophy films, training libraries, client stories where the client has agreed to appear, and photography. A coaching business is bought on the individual, so the work is built around how that person actually coaches rather than around gym-montage conventions.
COACH PROFILES · METHOD FILMS · TRAINING LIBRARIES · CLIENT STORIES · PHOTOGRAPHY




(05)
Recovery & Longevity.
Explain services people have not bought before.




Films and photography for recovery studios, cryotherapy and contrast-therapy facilities, IV and wellness clinics, sauna and cold-plunge concepts, and longevity and performance-medicine practices. We produce facility films, service explainers, practitioner profiles, client stories, and photography. Much of this category is unfamiliar to a first-time buyer, so the work leads with what the service is and what the visit is like. Health claims belong to the client and its clinical or legal review.
FACILITY FILMS · SERVICE EXPLAINERS · PRACTITIONER PROFILES · CLIENT STORIES · PHOTOGRAPHY




(06)
Multi-Location Operators & Franchises.
One production system across every location.




Production for multi-site operators, franchisors, and franchisee networks that need consistent assets across locations without producing each one from scratch. We build a shared plan: a brand film that carries the system, location and instructor modules produced on a repeatable template, recruitment films for hiring across sites, franchise-development material where appropriate, and a photography and platform-version library each location can draw from. Brand standards and franchisee usage rights are mapped before production.
SYSTEM BRAND FILMS · LOCATION MODULES · RECRUITMENT · FRANCHISE DEVELOPMENT · CAMPAIGN ASSET LIBRARIES
PRODUCTION PLANNING
We plan around the way your business actually runs.
Classes, members, coaches, athletes, music, products, and operating hours all affect how a fitness production is built. We work through those details before the shoot so the day stays focused and the finished material can be used as intended.
(01)
PEOPLE & PARTICIPATION
Members, athletes, instructors, coaches, and talent are organized around the agreed filming and release process.
(02)
CLASSES & OPERATIONS
Production is planned around operating hours, schedules, member flow, safety, events, and anyone who should remain off camera.
(03)
TESTIMONIALS & CLAIMS
Transformation stories, performance language, recovery claims, and other business or health statements remain subject to client review. Where a member, athlete, or ambassador is compensated or receives anything of value, that connection is identified during planning so the client can disclose it.
(04)
MUSIC, BRANDS & USAGE
Music, uniforms, products, sponsor marks, event branding, and final uses are identified during planning.
WAYS TO WORK TOGETHER
Start with one project. Keep building from there.
One-time examples
- Brand or facility film
- Member or athlete story
- Program or class launch
- Tournament or event coverage
- Photography
Ongoing examples
- Member and coach stories
- Program and class education
- Multi-location coverage
- Seasonal campaigns and platform cutdowns
- Monthly photography
FAQ
Common questions.
We work with gyms, health clubs, boutique studios, Pilates and yoga brands, golf courses and academies, racquet clubs, strength and performance facilities, recovery and wellness businesses, coaches, events, and fitness products, apps, and platforms.
Those are common examples, not a complete list. If the business sits within sports, fitness, recreation, or wellness, we can discuss what the production should look like.
Yes, when that approach makes sense for the project. We plan the crew and schedule around operating hours, members, guests, play, safety, and facility rules.
Some productions use real operations. Others use a private window, selected participants, or a mix. We agree on the approach before production.
Yes. The required permission depends on who appears, how recognizable they are, and how the finished work will be used. SUNBREAK plans the release process with the client before filming.
For minors, the client may require authorization from a parent or legal guardian. Final requirements should be approved by the client and its advisors.
Yes. We produce course films, aerial flyovers with licensed drone operators, hole-by-hole films, club and academy films, and tournament or event coverage.
Filming is planned around play, guests, course rules, and the event schedule so the production never gets in the way of the experience.
Yes. We can produce exercise demonstrations, instructor-led classes, training libraries, course modules, app content, and other digital fitness programming.
The scope may include production design, multiple cameras, sound, talent, graphics, captions, music, exercise organization, and delivery specifications for the intended platform.
Yes, when the formats are planned before filming. A production may support a primary film, shorter cutdowns, vertical edits, coach clips, exercise demonstrations, photography, or other agreed assets.
The final mix depends on what needs to be captured, the schedule, and the approved scope.
We film them with appropriate permission and careful planning. The client remains responsible for approving the claims, disclosures, and final advertising use.
Individual experiences should not be presented as guaranteed or typical results unless the client has appropriate support for that statement.
Music licensed for use inside a facility may not automatically be cleared for use in a commercial video. We plan around that by controlling the playback, replacing the music in post, or using appropriately licensed tracks in the finished edit.
Most projects take around three to six weeks from approved scope to final delivery. Casting, multiple locations, events, workout libraries, animation, travel, and larger approval teams may extend the schedule.
Have a fixed deadline? Tell us early. Faster schedules may be available depending on scope and availability.
Projects start at $2,950. Monthly production plans range from $4,500 to $12,500+, depending on the level of production and ongoing support required.
Shoot days, locations, talent, travel, events, licensed music, specialized equipment, animation, and the number of deliverables can affect the final scope. Once the project is clear, we send a proposal showing what is included.
Yes. SUNBREAK can lead the production or work within an existing campaign. We structure projects so internal teams, agencies, coaches, media partners, talent, and other stakeholders know their role and review stage.
Yes. SUNBREAK is based in Los Angeles and works nationwide. Depending on the assignment, we can travel key team members, work with dedicated filmmakers in the market, or combine both. Planning, communication, and quality control stay with SUNBREAK.
START A FITNESS OR WELLNESS PROJECT
Tell us what you’re planning.
We’ll talk through the business, audience, locations, people, timeline, intended use, and final deliverables. Then we’ll send a clear scope showing the production plan, cost, and what is included.