— INDUSTRY · 01
Healthcare.
Practice growth, on the cinematography budget your competitors won’t match.
— OVERVIEW
Six categories. One studio.
Healthcare covers the practices, surgeons, and clinics that touch patients every day. From a single-doctor dental office to a multi-state specialty group — every category gets the same crew, the same HIPAA-compliant consent flow, the same person picking up the phone.
The work looks like cinema because it’s made like cinema. Cinematographers who shoot commercials. Editors who cut for brands you’ve heard of. Producers who know what a written authorization packet has to say before a single camera comes out of the case.
(01)
Dental.
Patient stories that lift case acceptance, not just impressions.
Most dental marketing ships one stock testimonial a year and a stack of stock photos of the operatory. The practices winning new patients are the ones with real patients on camera, real before/after smile transformations, and a doctor on screen who looks like someone you'd trust with an implant. HIPAA-authorized, production-grade, made for the operatory and the feed.
PATIENT TESTIMONIALS · MEET-THE-DOCTOR FILMS · BEFORE/AFTER SMILE REELS · PROCEDURE WALKTHROUGHS · RECRUITMENT FILMS · GBP VIDEO
(02)
Med Spa.
Content that sells the consult, not the iPhone clip.
Med spa owners hear "we already shoot on iPhone" from every agency that bundles CRM and ads but ships no real creative. The studios winning memberships and consults have treatment-in-action b-roll that looks like a brand campaign, injector personalities the feed can recognize, and before/after work that clears LegitScript and the legal review. We make that work.
TREATMENT-IN-ACTION B-ROLL · BEFORE/AFTER REELS · PATIENT TESTIMONIALS · INJECTOR PERSONALITY FILMS · MEMBERSHIP PROMOS · SOCIAL CUTS
(03)
Veterinary.
Films that kill "the vet is scary" before the first appointment.
Veterinary hospitals run on 10-15% net margin and consolidate $750-$3K of micro-vendors. The practices growing are the ones with content that makes the fear-free protocols visible, the DVMs human, and the techs proud enough to stay through the shortage. Behind-the-scenes documentary, pet-parent stories, hospital tour, recruitment work. Not the receptionist's phone.
MEET-THE-TEAM DOCUMENTARY · FEAR-FREE EXPLAINERS · HOSPITAL TOUR · DVM INTRO FILMS · PET-PARENT TESTIMONIALS · TECH RECRUITMENT
— SEE WHAT WE MAKE
(04)
Plastic Surgery.
The surgeon film that closes the consult the IG ad already paid for.
Instagram works for plastic surgery. The bottleneck is consult-to-book. The practices booking $25K cases on the first consult have a surgeon hero film that looks like editorial, before/after work shot with real consent, and patient journey docu that does the trust-building the static post never could. We make the piece that closes the room.
SURGEON HERO FILMS · BEFORE/AFTER REELS · PROCEDURE EXPLAINERS · PATIENT JOURNEY DOCU · OR & CLINIC TOUR · FAQ SHORTS
(05)
Wellness Clinics.
Content that makes a $4K protocol feel like the right call.
Wellness clinics — integrative health, longevity, HRT, GLP-1, functional medicine — sell protocols on trust and outcomes, not paid social. The founders winning memberships are the ones with a real Q&A about why they started the clinic, transformation stories that hold up under scrutiny, and protocol-in-action b-roll a compliance reviewer will sign. We work inside the compliance gray zones, not around them.
FOUNDER Q&A FILMS · PATIENT TRANSFORMATION STORIES · PROTOCOL B-ROLL · EDUCATIONAL SHORTS · MEMBERSHIP PROMOS · SOCIAL CUTS
(06)
Specialty Practices.
Service-line films the hospital marketing department can’t make in time.
Specialty groups — EP, interventional, structural, spine, sports, Mohs — get told the hospital marketing department or a national agency will handle creative. It rarely happens on the timeline the service line needs. We make service-line campaign films, physician profiles, and patient outcome stories at studio quality without the corporate review marathon. Built for the practice administrator who has to ship.
SERVICE-LINE CAMPAIGN FILMS · PHYSICIAN PROFILES · PATIENT OUTCOME STORIES · PROCEDURE EXPLAINERS · RECRUITMENT FILMS · REFERRING-PROVIDER VIDEOS
— FIT
Who’s the right fit.
Right fit
- Multi-provider practices ready to invest $4,500+/mo
- Solo dentists doing $1M+ production looking to scale to $2M
- Cosmetic-leaning practices with a strong case mix
- Owners who can name their KPI in one sentence
Not the right fit
- Single-provider practices under $400K production
- Practices looking for HIPAA-aware SEO + ads + video bundles
- Owners who haven’t tracked new patient sources before
- Buyers who want one video for under $1,500
— DIFFERENT
How we’re different from Patient News, Cardinal, and Practice Builders.
Most agencies bundle ads, SEO, and CRM. We don’t. We’re the camera that feeds them.
Most agencies
SUNBREAK
What they sell
Most agencies
Ads + SEO + CRM bundle
SUNBREAK
Production only
What you get
Most agencies
Five deliverables a month
SUNBREAK
25–80 pieces per shoot day
How they prove it works
Most agencies
Vanity metrics, slide decks
SUNBREAK
Goal → Track → Report, one page monthly
— COMPLIANCE
HIPAA, patient consent, and what we don’t film.
(01)
HIPAA-aware consent flow built into onboarding.
(02)
Patient releases signed before any face appears on camera.
(03)
Treatment-room shoots scheduled around patient flow.
(04)
Before/afters only with explicit written consent.
— TRUSTED BY
— FAQ
Common questions.
Beyond the videos
How we grow your business.
Our retainer model isn’t just content production — it’s a measurable growth system. We set the goal, track the numbers, and send a one-page report every month so you can see exactly what’s working.
See how we grow your business— START A PROJECT
Tell us about your project.
One call. One scoped quote within 48 hours. No proposal template, no SOW marathon — just a conversation about what you’re building and what would help sell it.